About
Performance Marketing Team & Talent Growth | Programmatic and YouTube Leader | Intercultural Communication Enthusiast
Iesha is a Programmatic and YouTube performance marketing leader with 8+ years of experience. She's worked adtech-side, client-side, and agency-side.
She is a project management specialist with a keen eye for detail. Her work passions include educating teams on programmatic and YouTube buying, planning, and insights; with an emphasis on attribution.
She has successfully accomplished in-housing biddable buying across two Fortune 500 companies.
In her spare time, Iesha enjoys cooking, collecting cookbooks, and traveling as much as possible.
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Iesha White
Associate Director, Programmatic
City
Edinburgh
Speaking experiences:
Podcast (Always Off Brand)
Equity, Attribution, In-Housing
Interested in:
English